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Abstract: This paper aims to clarify the relationships and differences between incremental innovation, radical innovation, and a paradigm shift. A literature review was conducted of seminal articles and recent publications that addressed research with a focus on the definition of the different types of innovation and how they may impact each other in a business environment. Quantitative data was used to stress specific points. Analysis includes implications for the planning of product changes and new product introductions as well as how to recognize significant market shifts. This paper provides more substantial definition around paradigm shifts with attention given to symbiotic context. |
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